Professor
Bassem Jarboui
Professor Bassem Jarboui is a distinguished academic with over two decades of academic and consulting experience spanning Tunisia, France, and the United Arab Emirates. He is particularly interested in the application of data-driven approaches to solve complex problems arising from operations research, logistics and supply chains, circular economy, and healthcare management.
Before joining Hamdan Bin Mohammed Smart University, Professor Jarboui served as Professor and Chair of Excellence: Transport, Circular Economy, and Sustainable Supply Chain at Université Polytechnique Hauts-de-France. His work focuses on developing innovative, sustainable, and technology-driven solutions to complex logistical and operational challenges.
He is the author of several books and numerous peer-reviewed research papers published in leading international journals, contributing significantly to the advancement of his fields. Professor Jarboui has led and collaborated on projects in smart city logistics, sustainable transportation, and advanced optimization. Passionate about shaping future leaders, he promotes applied research that delivers real-world benefits to organizations and society.